Xbox’s counter-argument: Call of Duty was not a unicorn. The majority (31%) were looking forward to the upcoming Call of Duty title the most, followed by Spider-Man 2, a PlayStation exclusive, at 28%. That's perfectly fineĪccording to a June survey of 1,000 PC and console gamers by investment bank Jefferies, 38% surveyed wanted to play Call of Duty, followed by Fortnite (29%) and Minecraft (29%). The FTC responded that Call of Duty was particularly successful – or as some have described it, “a unicorn.” If you just make amazing games that then give you a very dominant market position, that's not illegal. Kotick started from essentially nothing, but he was able to do it, right?” She said: “I’m trying to figure out why the emphasis is so much on ‘Call of Duty.’ Isn’t there an argument that will force someone to come up with another good annual game? After all, Mr.
Sony’s God of War was brought up in court as an example of organic success.Ĭorley pushed the FTC on the possibility that some other game developer could come out with something better, if Microsoft bought up Call of Duty. “If you just make amazing games that then give you a very dominant market position, that’s not illegal. Much of the FTC’s case hinges on Call of Duty, or “a shooter video game,” as the judge put it, and that Microsoft did not make a video game that shot its way to success by itself but is looking to buy one.įlorian Ederer, associate professor of economics at the Yale School of Management, explained to IGN that a key point in antitrust law is that “nobody can really say that you are doing anything bad if you’re the one that organically grew into a dominant player.” The FTC and Microsoft declined to comment.
Most experts IGN spoke to think that Microsoft is likely to win its case against the Federal Trade Commission, though a vocal minority disagree. Microsoft lawyer disagrees.- Shannon Liao June 30, 2023Ĭorley is poised to make a decision within two weeks on whether Microsoft can acquire Activision Blizzard for nearly $70 billion.
We don't benefit from buying, we want to incentivize people to make their own COD-sized hits. San Francisco judge says that we wouldn't be here if Microsoft made Call of Duty itself, we're here because it wants to buy Call of Duty.
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